A Conversation with Joseph Warren and Joe Trodden
Your definition of "business mindset" will determine whether you SUCCEED OR FAIL at entrepreneurship.
Don’t take this lightly, Startup Nation.
Mindset isn’t a yoga pose or an Instagram post with the sun coming up. Mindset isn’t about hustling yourself to death. Don’t think you can repeat a few mantras in the mirror and then see personal and financial growth.
A true business mindset comes down to “how you perceive the world and react to it.” That’s how my recent First 100K Podcast guest, Joe Trodden, defines it. Your business mindset involves “leadership, communication style, appetite for risk, all wrapped up into your neural networks.”
Basically, the choices you make and the way you act as a business owner are deeply connected to the way your brain is wired.
Joe provides a simple formula: success = depth of understanding of what’s going on in your mind.
By understanding your mind, you can change it to WORK FOR YOU, Startup Nation. Here’s how.
Redeem past experiences
Trauma and childhood wounds distort the way we see the world. It's like wearing a scratched pair of sunglasses. An abusive parent might make you afraid to share your opinions in a meeting. A habit of addiction might make it hard for you to process hard emotions, and you take out your anger on your employees.
We are all broken in some way.
Joe Trodden recommends viewing your past brokenness like the Japanese art of kintsugi. In kintsugi, an artist takes a piece of broken pottery and repairs it using gold adhesive. The artist transforms a regular bowl into a beautiful piece of art. And this is possible because of the brokenness, not in spite of the brokenness.
So many business owners are held back by their broken pasts. But a successful business mindset realizes past pain, understands it, and seeks to use it for good.
You have a choice. When you feel broken, ask, “What am I going to do with the brokenness now?” You can either stay in pieces or you can put some gold in it and become even more beautiful than before.
Lean on your strengths
A successful business mindset focuses on strengths more than weaknesses. Joes says, “Stop doing what you suck at.” You can also ask yourself a simple question: “What am I good at?”
There is no one else in the world who has your same gifts and inclinations. You are utterly unique, and you were created for a unique purpose. Think of it like this, a hammer is good at hitting nails. It’s terrible for turning screws.
For example, if you’re the most persistent person in your industry, embrace that. Find out how to leverage your persistency to the highest level. Keep selling those cars day in and day out or keep making those cold calls.
DON’T put too much focus on fixing your weaknesses. Don’t try to become the smoothest sales talker if you aren’t naturally comfortable in front of people. Don’t try to create a new system if you aren’t systems-minded.
I’m not saying don’t work on your weaknesses. Just don’t focus on fixing weaknesses more than leaning into your strengths.
Find your five guiding values
Now it’s time to focus your strengths on what matters to you. A successful business mindset combines your strengths with personal values. You will find so much more fulfillment when your actions align with your personal values.
First, create a list of all the values you can think of. A quick Google search of “business values” can help with this. Once you have at least 20 values, pick the ones that resonate most with you. Go with your instinct and don’t overthink it. Compare values against each other and see which ones come out on top.
Examples might include: prompt delivery, efficiency, creativity, treating employees well, craftsmanship, etc.
You’ll want to tend up with your top five values.
Then use these values to guide the decisions you make in your business. Will bringing on a new business partner align with your values? Will working with that new supplier contradict your values? If your actions don’t align with your values YOU WILL BURN OUT.
The key to success is knowing how your brain is wired. Once you understand your wiring, you can lean on your strengths and align your choices with your personal values.
Are you held back by a NEGATIVE business mindset? Then you might like my 10-day Entrepreneur Training.
I've picked my top ten business + life lessons that deal with common mental blocks business owners face. These lessons are all packaged into a 10-day email training. For free! If you're on the way to making your first $100 K, then this is a no brainer.
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You might be looking for MORE than a 10-day training. If that describes you, then you will benefit from one-on-one coaching with me. To see if we're a good fit, let's set up a free Spiritual Clarity Call on Zoom. Click here for details.
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About Joseph Warren
Joseph Warren is a Christian Speaker, Podcast Host and Spiritual Coach. Joseph Warren offers Spiritual Coaching to Christian Business Owners who somehow find themselves in a spiritual rut. In just 90 days, he helps them avoid expensive divorces, break free from addiction, restore broken family relationships, and start living their Higher Purpose!